This article originally appeared on PEOPLE.COM.

Youre happily watching TV and then you hear the music.

Next comes those sad faces.

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Credit: Astrid Stawiarz/Getty Images

Thats how it goes whenever aSarah McLachlan Angel commercial for the ASPCA comes on.

But ever wonder how McLachlan herself feels about them?

Apparently, just like you do.

I cant watch them!

she recently told the video blogMakers.

It just kills me.

But clearly, someones watching.

McLachlan, 47, revealed those ads have raised over $30 million for the ASPCA.

Obviously the mix of the music and my sad face, explains the singer of the PSAs tremendous success.

But it was brutal doing those ads.

However they also enabled McLachlan to reach a whole new fan base because.

I got a whole new audience out of it, she says.

I love that song!

Daily this would happen.