A day after successfully completing it, the singer was beaming.
Im on cloud nine, she tells EW.
I dont do choreography.
The intense routine then, was a lot for me and something I never thought I could do.
The advertiser echoes her thrill.
Gwen is a style and music icon, and she has been a fearless partner.
She didnt come out of the shoot completely unscathed, though.
I have a massive bruise on the back of my leg, she says.
Could you see that?
No, you couldnt and no, it wasnt from that fall.
The bruise potentially came from practicing the switch-off.
We practiced so many times, she says.
The two takes before the live one, I fell on my my head.
Its really weird how things came together at the very last minute.
He is the heart and soul around all these Target campaigns built around great creative.
We worked with him as far back as Black Eyes Peas.
More recently, they worked together on last yearsGrammy stunt with Imagine Dragons.
Shes in such a great space.
Shes so strong right now mentally, creatively, and physically.
Seeing her this focused is such a tremendous joy.
It was a no-brainer, especially for the brand of Target.
For Stefani, the Target opportunity comes in the middle of a professional rebirth.
A year ago on Valentines Day, my whole life blew up.
And before that, things werent great either.
I had a lot of things going down and I was in a place where I wasnt being creative.
(Stefani split from her longtime husband, Bush frontman Gavin Rossdale, late last summer.)
I gotta be honest, like, what the fk is going on?
I cant believe and of this right now.
I guess I had to go through what I went through: Tragedy.
That tragedy will appear on the singers third solo album, out March 18.
After the divorce she says, I started writing again.
Im doing this because I have to be here or I will die.
I cant tell you how good it feels.
Of course its not all down in the doldrums.
Make Me Like You, the song featured here, is undeniably peppy.
When were were picking songs for the record, it kind of happened in two chapters.
The first half was very sarcastic and kind of dark, mad, and angry.
She wrote about 15 songs that way, she says.
The last was her heartbreaking first single Used To Love You.
Thats when we kind of flipped over to this happy, excited, new phase.
Make You Like Me was one of those happy songs, written just three weeks ago.
Check it, and the new music video, out below.
